Top 12 Free WhatsApp Marketing Tools (2025)

WhatsApp marketing has become the most powerful way for businesses to connect with customers, especially in India. Whether you run a small business, a Shopify store, or a growing enterprise, you can no longer ignore the impact of WhatsApp. But the good news? You don’t need to spend big to get started. There are several free WhatsApp marketing tools that can help you automate messages, manage customer relationships, and grow your sales.

At Chat On Desk, we’ve handpicked the 12 best free WhatsApp marketing tools in 2025 to help you level up—without spending a rupee.

Why Use WhatsApp for Marketing?

✅ 90%+ open rates

✅ Real-time engagement

✅ Personalized communication

✅ High ROI with low investment

With the right tools, WhatsApp becomes your best-performing sales, support, and marketing channel.

Top 12 Free WhatsApp Marketing Tools (2025)

1. Chat On Desk – Free Plan

Category: Free WhatsApp CRM & Automation Tool
Website: www.chatondesk.com

Chat On Desk offers a powerful free plan for businesses to automate WhatsApp communication. It includes:

  • Shared team inbox
  • WhatsApp chatbot
  • Free automation flows
  • Shopify integration
  • Message templates & broadcast (trial)

Why It Stands Out:
A full-featured dashboard, CRM features, and chatbot builder—free to start.

2. Twilio Sandbox for WhatsApp

Category: Developer-friendly WhatsApp API
Website: www.twilio.com

Twilio offers a free sandbox to test WhatsApp messaging before going live. Ideal for developers looking to experiment with API integration.

  • Test messages
  • Developer tools
  • Integration APIs

3. 360dialog – Free API Access

Category: Free WhatsApp API Access
Website: www.360dialog.com

360dialog is an official WhatsApp Business API provider offering limited free access for startups and testing purposes.

Use Cases:

  • Integrate with CRMs
  • Send template messages
  • Run basic campaigns

4. Wati – Free Trial

Category: WhatsApp Automation Platform
Website: www.wati.io

Wati provides a free trial with automation tools like:

  • Auto replies
  • Broadcast campaigns
  • Workflow automation

Why It Stands Out:
Great for small teams looking to test WhatsApp marketing flows.

5. Zoko

Category: WhatsApp Store Integration
Website: www.zoko.io

Zoko helps eCommerce sellers use WhatsApp for sales and support. Their testing account allows you to explore features before going paid.

6. Respond.io – Free WhatsApp CRM

Category: Free WhatsApp CRM Tool
Website: www.respond.io

Respond.io allows you to manage customer messages from multiple channels including WhatsApp—for free.

Top Features:

  • Centralized inbox
  • Contact management
  • Basic automation

7. Trengo – Free Team Inbox Trial

Category: WhatsApp Support Tool Website: www.trengo.com Trengo’s free trial lets you manage WhatsApp chats with your team, assign conversations, and create templates.

8. BotSpace – Free WhatsApp Chatbot Builder

Category: Chatbot for WhatsApp
Website: www.botspace.in

BotSpace offers a free version for businesses to create their own WhatsApp chatbot without coding.

What You Get:

  • Chatbot templates
  • Lead generation flows
  • Simple UI

9. Landbot – Free WhatsApp Chatbot

Category: Drag-and-Drop Chatbot Builder Website: www.landbot.io Landbot allows you to design conversation flows visually. Their free version lets you connect your chatbot with WhatsApp. Pros:
  • Easy UI
  • No coding
  • Integration options

10. SendPulse – Free WhatsApp Bot & CRM

Category: Multi-Channel Marketing
Website: www.sendpulse.com

SendPulse offers free WhatsApp bot creation tools and CRM features for basic use cases.

Features:

  • Broadcasts
  • WhatsApp + Email combo
  • Workflow builder

11. DelightChat – Free WhatsApp for Shopify

Category: Shopify WhatsApp Tool
Website: www.delightchat.io

DelightChat has a free plan for small Shopify brands to:

  • Send order alerts
  • Auto reply to customer messages
  • Use basic marketing tools

12. Tellephant – Free Trial Plan

Category: WhatsApp Chatbot Platform Website: www.tellephant.com Tellephant gives a free trial for its chatbot + WhatsApp automation platform. Use Cases:
  • eCommerce workflows
  • FAQs
  • Booking & reservations

How to Choose the Right Free WhatsApp Tool?

  • ✔️ Easy setup & UI
  • ✔️ Automation support
  • ✔️ Broadcast capabilities
  • ✔️ CRM features
  • ✔️ API integration (if needed)
  • ✔️ Indian business support (like Chat On Desk)
3. Monitor and optimize: Continuously monitor the performance of your chatbot and make adjustments to improve its efficiency and effectiveness.

Chat On Desk: Your All-in-One Free WhatsApp Marketing Solution

At Chat On Desk, we’re proud to be one of India’s top WhatsApp Business API providers, offering both free and premium plans. Our free tools are designed to help startups and small businesses automate their messaging, offer better customer service, and drive real growth.

Why Choose Chat On Desk?

  • Easy Shopify + WhatsApp integration
  • Drag & drop chatbot builder
  • Automated WhatsApp notifications
  • Analytics + performance dashboard
  • 24/7 Indian support

Whether you’re just starting or scaling up, Chat On Desk gives you the tools to grow—without the cost.

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